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“National Television Company Implements Shocking 37% Rate Hike on Advertisers without Competition, Raises Questions on Transparency and Fairness”

The “Hraparak” newspaper reports that the National Television Company (NTC), a public broadcaster, will be implementing a 37% increase in advertising rates for commercial advertisers, starting from May 1st. It is concerning that this increase is being implemented without a competition and directly from one person. The management of the NTC, led by Hovhannes Movsisyan, did not announce a competition but rather decided whom to buy from and chose only one supplier, disregarding the potential impact on advertising fees.

The rates will vary depending on the genre, including music, news services, and food delivery, among others. The total amount of these rates is 10,584,710 drams. For more detailed information, you can refer to today’s issue of the newspaper.

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Source: NEWS.am

Sports journalist, chronicling the journey of Armenian athletes in national and international arenas.